And so, like clockwork, a few weeks after “Buss It” caught fire came an official remix featuring Travis Scott, one of hip-hop’s superstars.Ī collaboration like this is a boon for Banks, giving “Buss It” a better shot at radio and streaming ubiquity. But a song like this - intensely viral, but not at mass saturation - is also ripe for co-optation. For Banks, it’s an opportunity, and a boost for a fledgling career. Because of TikTok, though, it’s freshly hot, the sort of song recognized by millions, even if it’s not quite known.
“Buss It” came out last summer to some attention, but not much.
It’s a bit of a head fake - the song begins with a sample of Nelly’s “Hot in Herre,” before abruptly pivoting to its own frisky chorus, a perfect soundtrack for a classic TikTok outfit-change transition from frumpy to fabulous. For the last few weeks, one of the challenges ping-ponging around TikTok has been set to a snippet of “Buss It,” by the Dallas rapper Erica Banks.
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